“Last year, as the uprising in Ferguson and the movement for Black lives sparked direct action all across the country, many of us turned out on the streets – and actively spread the word to others via the Internet.
On our organization’s Facebook page we planned to broadcast information about actions as far and wide as we could, using “boosts”, a click that allows you to pay a few dollars for Facebook to proactively place content into the feeds of your followers and their followers, boosting visibility for important things.”
